WORLD'S FIRST SUBCONSCIOUS MENU
Eye tracking knows your desires
By John M. Henderson
Professor of Psychology at University of South Carolina
IF you prefer to order your pizza without going through all the trouble of actually speaking, Pizza Hut has just the thing for you — “the world’s first subconscious menu.”
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CRISIS MANAGEMENT ESSENTIALS
Avoidance is better than cure
By Richard Lenarduzzi
Group Director Premier Communications Group
Avoiding a crisis is better than being forced to deal with one.
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KPMG'S WESTERN SYDNEY PLAY
New CBD office with first agile workplace
KPMG Australia is expanding its professional services network into Greater Western Sydney (GWS), with the opening of a new office in Parramatta.
WHAT MAKES SPECIAL SERVICE?
Sales people often have no idea about customers
By Rashid Kotwal
Director www.revealedresources.com
WHAT do you really know about your customers? What makes them tick? What makes them feel special? Why do they buy from you over everyone else?
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LAW FIRM STUDY FINDINGS
Partners sacrifice growth for partner profits
By Di Bartok
A STUDY of more than 100 law firms has shown that growth forecasts are being sacrificed to protect partner profitability in response to challenging economic conditions.
FACEBOOK COULD FACE PROBE
Privacy activist demands investigation
By Anthony Stavrinos
FACEBOOK could face a probe by the US Government’s all-powerful Federal Trade Commission (FTC) over breaches of privacy in its “emotion contagion” experiment.
DELOITTE EXPANSION CONTINUES
GWS office adds 15 new partners
PROFESSIONAL services firm Deloitte Australia has 15 new partners joining its growing Western Sydney practice, part of a national total of 93 new partners.
