THE Australian Communications and Media Authority (ACMA) has released a report on social casinos, offering insights into consumer behavior and industry trends in this rapidly growing market.
Social casinos offer online casino-style games without real money wagering, but users can make in-game purchases. Australia ranked in the top five markets by consumer spend in H1 2022, with global revenue expected to grow by 5% per annum until 2025.
Research shows that social casino game players tend to be older, with slots being the most popular game. These games are not regulated under the Interactive Gambling Act 2001 as they do not involve cashing out winnings.
