Thomson Ford and Kia launched their Shout Lunch campaign just before Christmas, asking service centre customers to add a donation to Parramatta Mission at the time of preparing their invoice.
Dealer Principal, David Webster, said “The Tax Deductible Donation appears as a line item on customer invoices, so customers just need to make a single payment to cover both their car service and their donation.”
“Thomson Automotive has provided various types of support to Parramatta Mission for over a decade, however, this is probably the most creative and efficient means of supporting the Mission that we’ve developed,” Mr Webster said.
“The campaign is already working, with our first customer making a donation the day before we announced it! To me, this just demonstrates that people genuinely want to be generous, but are so time poor that they often don’t support charities as much as they would like.”
For Thomson Automotive customers, donating couldn’t be easier. For a donation as small as $5, you can make a tangible difference to the life of someone who is doing it tough; a person who is homeless, at risk of homelessness, or a person struggling with mental illness.
Parramatta Mission Senior Minister, Rev Keith Hamilton, said: “One hundred percent of all donations via Thomson Ford and Thomson Kia will go to Parramatta Mission. All customers who donate will receive a Tax Deductible Receipt directly from Parramatta Mission early the following month.”
“A donation of just $5 will cover the cost of lunch and support for someone who would otherwise go without, $10 will help a family with a child in The Children’s Hospital at Westmead, $50 will support a person with mental illness and $100 will help give a fresh start to a woman and her children escaping domestic violence.”
Parramatta Mission runs about 70 services from over 80 locations across Greater Sydney, including Lifeline Western Sydney, Wesley Apartments, Meals Plus (soup kitchen and community outreach program), Parrahouse Youth Refuge, headspace Parramatta, Mt Druitt and Greater Western Sydney, Hope Hostel and Kelly’s Cottages Homeless Women’s Refuge.
Thomson Automotive includes Thomson Ford, Thomson Kia, TJM Parramatta and the new Opel of Parramatta.